MicroStrategy, a leading business intelligence firm, has deepened its commitment to Bitcoin, acquiring 15,355 BTC for $1.42 billion, the company announced Monday. The purchase, made at an average price of $92,737 per Bitcoin, brings MicroStrategy’s total holdings to 553,555 BTC, valued at $37.9 billion as of April 27, 2025. Executive Chairman Michael Saylor shared the news on X, highlighting a year-to-date Bitcoin Yield of 13.7% for 2025.
This acquisition marks another milestone in MicroStrategy’s aggressive Bitcoin strategy, which began in 2020 when the company first adopted the cryptocurrency as a treasury reserve asset. Since then, MicroStrategy has positioned itself as the largest corporate holder of Bitcoin, outpacing other publicly traded companies. According to a Form 8-K filed with the SEC on April 28, the company’s average acquisition cost per Bitcoin stands at $68,459, reflecting significant appreciation as Bitcoin’s price surpassed $95,000 last week, per data from TASS.
$MSTR has acquired 15,355 BTC for ~$1.42 billion at ~$92,737 per bitcoin and has achieved BTC Yield of 13.7% YTD 2025. As of 4/27/2025, we hodl 553,555 $BTC acquired for ~$37.90 billion at ~$68,459 per bitcoin. https://t.co/5OOs3UdWLg
— Michael Saylor (@saylor) April 28, 2025
MicroStrategy’s strategy aligns with its “21/21 Plan,” announced in October 2024, aiming to raise $42 billion over three years to bolster its Bitcoin reserves. The firm has utilized equity sales and debt issuance to fund its purchases, a tactic that has drawn both praise and scrutiny. “Our focus remains to increase value for shareholders by leveraging the digital transformation of capital,” Saylor said in a statement, emphasizing Bitcoin’s role as a hedge against inflation and a store of value.
Industry reactions have been mixed. Some investors and analysts view MicroStrategy’s strategy as visionary. “Saylor’s approach has turned MicroStrategy into a Bitcoin proxy for institutional investors,” said Mike Novogratz, CEO of Galaxy Digital, in an interview with Crypto Chronicle. However, others express concern over the concentration of Bitcoin in one entity. “At this rate, MicroStrategy could hold 3.7% of the total Bitcoin supply by year-end,” noted a report from BitcoinEthereumNews, raising questions about market dynamics and accessibility for smaller investors.
The crypto market showed a muted response to the announcement, with Bitcoin holding steady at $95,200 on April 28, according to CoinMarketCap data. Trading volumes remained stable, though some traders on X speculated about potential price pressure if MicroStrategy continues its buying spree.
A visual chart tracking MicroStrategy’s Bitcoin acquisitions since 2020 illustrates the firm’s exponential growth in holdings, now dwarfing competitors like Marathon Digital Holdings.
“MicroStrategy’s Bitcoin Holdings (2020-2025),” showing the growth from 17,732 BTC in 2020 to 553,555 BTC in 2025, with key acquisition dates marked.
Challenges loom on the horizon, particularly as MicroStrategy navigates regulatory uncertainties and market volatility. The company’s reliance on debt financing has sparked debates about financial sustainability, especially if Bitcoin’s price were to experience a significant downturn. Additionally, a typo in the SEC filing—listing 535,555 BTC instead of 553,555—prompted a correction, underscoring the need for precision in such high-stakes announcements, as pointed out by user @TheSidSuri on X.
MicroStrategy’s latest purchase reinforces its bet on Bitcoin’s long-term potential, even as global regulators scrutinize the crypto space. With plans to potentially hold 775,000 BTC by the end of 2025, the company shows no signs of slowing down. Investors and market watchers will be keen to see how this strategy plays out, especially as earnings reports approach and new financing mechanisms, such as an anticipated ATM offering, are announced.