McDonald’s becomes the latest major corporation to enter the NFT world

According to a tweet published yesterday, the global fast-food giant McDonald’s just entered the world of NFTs. The company created its own NFT called McRib, which can now be won as a prize by virtually anyone, and all it takes is a single retweet of the announcement tweet.

McDonald’s was very insistent that no purchase is necessary, and that purchases of any kind will not improve the users’ odds of winning the NFT. Lastly, the tweet specified that the contest is for 18+ users only and that winners need crypto wallets in order to receive their NFTs after winning them.

What is known about the contest?

The company published official rules of the NFT contest, explaining things such as who is eligible to enter, and how to do it. It also revealed that there will be up to ten winners and up to three alternates for each prize, all of which will be drawn from the group of eligible entries at random.

The draws will take place “on or about  November 11th” of this year, and potential winners will be notified via direct message on Twitter, or via public message on November 12th, if McDonald’s finds them impossible to contact privately.

As for the prizes, each winner will receive a McRib-themed NFT that includes the image of a McRib, as determined by the Sponsor. Each NFT has the ARV of $20 as of the start of the initiative, although this ARV may change often, as the firm specified.

Interested individuals can read the announcement and rules in detail if they plan to apply for the NFT drawing. Meanwhile, the fact that even McDonald’s has entered the NFT game means that even McDonald’s now has some contact with the crypto industry, which is very encouraging in terms of adoption and going mainstream.

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