TYSONS, Va. — Strategy, the enterprise software firm turned Bitcoin powerhouse under founder Michael Saylor, announced Monday it acquired 3,081 bitcoins for approximately $356.9 million, elevating its total holdings to 632,457 bitcoins valued at billions in a bold bet on the cryptocurrency’s long-term resilience.
The latest buy, executed at an average price of about $115,829 per bitcoin, was financed through a combination of stock sales and financial products, including $309.9 million from Strategy’s $MSTR shares, $20.4 million from $STRK, $26.6 million from $STRF, and $1 million from $STRD, according to details shared by Saylor on social media platform X. This funding approach highlights a strategic pivot, leveraging equity markets when the company’s market-to-net-asset-value ratio falls below 2.5 times, as analyzed in a follow-up post by Bitcoin Insights.
As of Aug. 24, 2025, Strategy’s Bitcoin stash was acquired for a cumulative $46.5 billion, with an average cost of $73,527 per coin, Saylor stated in the announcement. The company has achieved a 25.4% Bitcoin yield year-to-date in 2025, underscoring its strategy of treating the digital asset as a core treasury reserve to combat inflation and generate superior returns compared to traditional holdings.
“Strategy has acquired 3,081 BTC for ~$356.9 million at ~$115,829 per bitcoin and has achieved BTC Yield of 25.4% YTD 2025,” Saylor posted, linking to an official press release on the company’s website. The move aligns with Saylor’s longstanding vision, positioning Bitcoin as an inflation hedge and a path to enhanced shareholder value, as evidenced by multiple acquisitions throughout 2025 that have swelled holdings from around 597,000 bitcoins in July to the current record.
The timing of the purchase comes ahead of September, a month that has historically been challenging for Bitcoin prices, with data showing negative returns in eight out of the past 11 years. Analysts on platforms like TradingView note that while recent years have seen occasional upticks — such as a 7.75% gain in September 2024 — the seasonal trend often signals volatility, potentially testing Strategy’s high-conviction hold strategy. Despite this, Saylor’s firm continues to double down, viewing short-term dips as buying opportunities in Bitcoin’s decentralized ecosystem.
Strategy, formerly known as MicroStrategy, has transformed into the world’s largest corporate Bitcoin holder, with its stock performance closely tied to cryptocurrency market swings. The company’s repeated purchases, including a $472 million buy in July and others earlier in the year, reflect confidence in Bitcoin’s trajectory amid broader adoption by institutions. Investors will watch closely as September unfolds, gauging whether this latest accumulation pays off in the face of potential headwinds.